Viktor & Rolf
— Gavin Casalegno

Industry

Luxury Goods, Fashion & Beauty

Year

2026

Viktor&Rolf Fragrances opens a new Spicebomb chapter with Gavin Casalegno as its new fragrance ambassador. Magnetic and confident, he carries that rare tension between control and vulnerability.

One gesture: pulling the pin, and the image shifts. The public persona fades, a more intimate side comes through. Spicy. Explosive. Another side is revealed: raw, real, with a wilder edge. A new read on masculinity, bolder in personality, more sensitive in tone, led by instinct rather than performance.

Hero cut

1.
Vertical-first hero format, captured natively in 9:16 to preserve every detail in full-quality delivery.

Edits

2.
Portrait series sharpening Gavin’s magnetic aura.

3.
Teaser cut, tension rising.

4.
A signature gesture revealing your other side.

Team

  • Mattys Allaoua

    Production coordinator

  • Nadia Altinbas

    Beauty artist

  • Mathias Barbereau

    Copywriter

  • Charlotte Bernard

    Copywriter

  • Alana Company

    Local production

  • Angela Esteban-Librero

    Set designer

  • Toby Knott

    DOP

  • Capucine Lanz

    Head of creative production

  • Barbara Loison

    Stylist

  • Lou Mathieu

    Account director

  • Mélanie Méric

    Account director

  • Oumaima Naceur

    Art director

  • Abdourahman Njie

    Movement director

  • Nightshift Paris

    Post-production

  • Cata Parra

    First assistant

  • Gorka Postigo

    Director, photographer

  • Fanny Sage

    Art director

  • Jean–Baptiste Sinniger

    Creative director

  • Isilik Studio

    Sound design

  • Javi Sánchez

    Sound engineer

Discover the team